Asda To Expand it’s Stores in Next Five Years

Asda is ready to open more stores and expand its e-commerce sites and provide customers great service.

In the next five years Asda plans to become a better food retailer, broader non- food retailer and a leader in e-commerce. They are aspiring to become number one in general merchandise category and number two in the food category.

Currently people know Asda as a supermarket chain which provides them everything. In order to serve the customers more efficiently the group plans to reduce the product prices and also open more stores, be it physical or online stores. This will help them in meeting their customer demands 24*7. They also promise wide range of products for customers to choose from.

A lot of people shop online in UK and keeping this in mind Asda plans to expand its online presence. Currently the online store george.com is doing a good job and Asda predicts by 2013 a minimum of 10% sales will come from it.

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A lot of stores are in the pipe line, the plans are to open 100 small chains of Asda in remote areas and 150 Asda Livings. The current stores in interior areas are popular as they are reaching out where other giants are not and the low prices offered are a treat for the buyers.

With so much to offer Asda surely wants customers to remember them whenever they shop. Be it online shopping or in store or home delivery service Asda is everywhere. How much of this will benefit customers is what we need to watch out for.

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